Privacy policy

Last updated: 29th August 2026

This Privacy Policy explains how D&S Select (“we,” “us” or “our”) collects, uses, stores and shares personal information when you visit [WEBSITE URL], purchase products, create an account, use our website chat or otherwise communicate with us.

By accessing or using our website and services, you acknowledge the practices described in this Privacy Policy. Where consent is required, we will request it through a clear affirmative action.

1. Who we are

Store name: D&S Select
Website: [WEBSITE URL]

For applicable data-protection law, D&S Select is responsible for determining how and why your personal information is processed.

2. Information we collect

The information we collect depends on how you interact with our website and services.

Information you provide

We may collect:

Your name, email address and telephone number;
Billing and shipping addresses;
Account credentials and preferences;
Order details, products purchased and transaction history;
Payment-related information;
UPI ID or bank details where needed to process a Cash on Delivery refund;
Messages submitted through website chat, email, forms, social media or other support channels;
Return, refund or warranty evidence, including photographs and videos;
Reviews, ratings, feedback and survey responses; and
Any other information you voluntarily provide.

Complete payment-card information is generally processed directly by authorized payment providers. We may receive limited transaction information, such as payment method, payment status, reference number and selected card details.

Information collected automatically

When you use our website, we and our technology providers may automatically collect:

IP address;
Device type and operating system;
Browser type and settings;
Language and time zone;
Device and advertising identifiers;
Pages visited and links clicked;
Searches and product interactions;
Cart, checkout and purchase activity;
Referring website, advertisement or campaign;
Approximate location derived from the IP address;
Cookies and similar technology information; and
Security, fraud-prevention and diagnostic data.

Information received from third parties

We may receive relevant information from:

Website-hosting and e-commerce platform providers;
Payment gateways and financial institutions;
Shipping, logistics and fulfilment providers;
Customer-support and website-chat providers;
Analytics and advertising providers;
Social-media platforms;
Fraud-prevention and identity-verification providers; and
Other service providers supporting our operations.

3. How we use information

We may use personal information to:

Operate, maintain and improve our website;
Create and manage customer accounts;
Process payments and confirm transactions;
Accept, fulfil and deliver orders;
Provide order updates and shipment tracking;
Process cancellations, returns, exchanges and refunds;
Respond to questions, complaints and support requests;
Operate website chat and automated support tools;
Detect and prevent fraud, abuse and security incidents;
Protect our customers, business and legal rights;
Maintain tax, accounting and transaction records;
Comply with legal and regulatory requirements;
Understand how customers use our website;
Personalize content and product recommendations;
Measure website and marketing performance; and
Send marketing communications where you have consented or where otherwise permitted by law.

We aim to collect and process only the personal information reasonably necessary for the stated purpose.

4. Grounds for processing

Depending on the circumstances, we process personal information:

With your consent;
To take steps requested by you;
To perform a contract, including processing and fulfilling an order;
When you voluntarily provide information for a specified purpose;
To comply with a legal obligation;
To establish, exercise or defend legal claims; or
For another use authorized under applicable law.

Where processing depends on consent, you may withdraw your consent by contacting us or using an available opt-out mechanism.

Withdrawal will not affect processing already completed lawfully. We may continue processing information where it is needed to complete an existing order, provide a requested refund, meet legal obligations, prevent fraud or establish legal claims.

5. Cookies and similar technologies

Cookies are small files placed on your device. Our website and service providers may also use pixels, tags, local storage and similar technologies.

These technologies may be used for:

Essential website operation;
Account authentication and security;
Remembering your preferences;
Maintaining products in your cart;
Processing checkout and payment;
Website traffic and performance analytics;
Fraud prevention;
Personalization;
Advertising; and
Campaign measurement.

Some cookies are necessary for the website to function. Other cookies may be optional and used only where permitted or after obtaining consent where required.

You can manage cookies through our cookie banner, where available, or through your browser settings. Disabling certain cookies may affect account, cart, checkout, payment or other website functionality.

6. Website hosting and chat services

We use third-party technology providers to host and operate our website, customer accounts, checkout, analytics, security and customer-support features.

When you use the chat option available on our website:

Your messages and relevant contact or order information may be processed by our technology and customer-support providers;
Automated tools may use our product catalogue, policies and published website content to answer common questions;
Conversations may be stored and reviewed for customer support, security and quality purposes; and
Requests that cannot be resolved automatically may be transferred for human review or redirected to our support email.

Where an automated assistant is used, customers may be informed that they are interacting with an automated service. We remain responsible for maintaining accurate store information and addressing unresolved customer requests.

7. Third-party services

We may share personal information with service providers that perform functions on our behalf, including:

Website hosting and e-commerce services;
Checkout and payment processing;
Shipping, fulfilment and logistics;
Website chat and customer support;
Email and messaging;
Cloud storage;
Analytics;
Advertising and social media;
Fraud detection and cybersecurity;
Accounting, taxation and legal services; and
Return and refund administration.

These providers may process information to perform their services, comply with law, prevent fraud, maintain security or protect their legal rights.

We may also disclose information:

When you request or authorize the disclosure;
To complete a transaction or deliver an order;
To comply with applicable law, court orders or lawful government requests;
To investigate fraud, security incidents or policy violations;
To protect customers, the public or our legal rights;
In connection with a merger, acquisition, financing, restructuring or transfer of the business; or
Where otherwise permitted by law.

We do not sell personal information for monetary consideration.

8. Advertising and analytics

We may use analytics and advertising providers to understand website activity, measure campaign performance and show relevant advertisements.

These providers may collect information through cookies and similar technologies, including device identifiers, website activity, approximate location and interactions with advertisements.

Where required, advertising or non-essential analytics cookies will be used only after obtaining consent. You may manage available choices through our cookie banner, browser settings or the relevant provider’s opt-out tools.

9. International data transfers

Some of our service providers may process or store information outside India. Privacy and data-protection laws in those countries may differ from Indian law.

Where required, we will use reasonable contractual, organizational or legal safeguards and comply with restrictions imposed under applicable Indian law.

10. Data retention

We retain personal information only for as long as reasonably necessary to:

Fulfil the purposes described in this policy;
Complete orders and support customers;
Process cancellations, returns and refunds;
Maintain tax, accounting and transaction records;
Resolve disputes;
Prevent fraud and abuse;
Enforce agreements; and
Meet legal or regulatory requirements.

Retention periods may vary according to the type of information and applicable law.

When information is no longer required, we will take reasonable steps to delete, anonymize or securely isolate it, subject to lawful retention requirements.

11. Data security

We and our providers use reasonable administrative, technical and organizational safeguards designed to protect personal information from unauthorized access, alteration, loss, misuse or disclosure.

However, no electronic transmission or storage system is completely secure. You should:

Keep your account credentials confidential;
Avoid sharing passwords or one-time codes;
Use secure devices and networks; and
Notify us promptly if you suspect unauthorized account activity.

12. Your rights

Subject to applicable law, you may have the right to:

Obtain information about the personal data being processed;
Request access to available personal information;
Correct inaccurate or misleading information;
Complete incomplete information;
Update outdated information;
Request erasure of information that is no longer required;
Withdraw consent;
Opt out of marketing communications;
Raise a grievance regarding our processing;
Nominate another person to exercise applicable rights in the event of death or incapacity; and
Make a complaint to a competent authority.
We may need to verify your identity before processing a request.

Certain requests may be limited where processing or retention is required to complete an order, process a refund, prevent fraud, comply with law or establish or defend legal claims.

To exercise your rights, contact D&S Select using the chat option in the website.

13. Marketing communications

If you choose to receive marketing communications, we may send information about products, offers and store updates.

You may unsubscribe at any time by:

Clicking the unsubscribe link in an email;
Using the applicable opt-out instruction in a message;
Adjusting available account preferences; or
Contacting D&S Select using website chat option.

Opting out of marketing will not stop essential transactional communications concerning orders, payments, delivery, account security, returns or support.

14. Children’s information

Our store is intended for persons legally capable of entering into a valid contract.

We do not knowingly process children’s personal information for targeted advertising or another prohibited purpose.

Where verifiable parental or guardian consent is required, we will request it before processing the child’s personal information.

If you believe a child has provided personal information improperly, contact D&S Select using website chat option

15. Third-party links

Our website may contain links to websites, applications or services operated by third parties.

We do not control and are not responsible for the privacy, security, accuracy or content of independent third-party services. Review their policies before providing personal information.

16. Changes to this policy

We may update this Privacy Policy to reflect changes in our business, website, service providers, technology or legal obligations.

The revised policy will be published on this page with an updated date. Where required by law, we will provide additional notice or obtain fresh consent.

17. Contact and grievance redressal

For privacy questions, rights requests or grievances, contact:

Store: D&S Select
Website chat: Use the chat option available on our website

We will endeavor to acknowledge consumer grievances within 48 hours and resolve them within one month, subject to the nature and complexity of the request and applicable law.